Customer Experience Management Customer experience management (CEM) is "the process of strategically managing a customer's entire experience with a product or a company". Relationship marketing, focuses on establishing and building a long term relationship between a company and a customer. There are several approaches that have been espoused including customer experience management, customer relationship management, loyalty programs, and database marketing.
|
Discover the power of the Social Intranet and how businesses today can work smarter, not harder. Learn how to increase work productivity and drive revenue through enterprise collaboration and communication.
| |
|
|
|
Read why the emergence of speech analytics will continue to help organizations realize value in this Research Perspective from Ventana Research, sponsored by Interactive Intelligence.
| |
|
|
|
Read what you can do to successfully move your customer care infrastructure to the cloud, from J.R. Simmons of COMgroup, Inc. and Jason Alley of Interactive Intelligence.
| |
|
|
|
How important is effective compensation management in terms of motivating your workforce? Plenty. Compensation has consistently remained one of the top five job-satisfaction factors considered most important to employees.
| |
|
|
By: CodeBaby
Published Date: Nov 27, 2012
Healthcare organizations are integrating intelligent virtual assistants to enhance online experience and reduce costs. This guide overviews the capabilities and benefits of using virtual assistants to engage, optimize, and complement existing service channels.
| |
|
|
By: IBM
Published Date: Oct 03, 2012
This white paper from IBM showcases five organizations that are strategically integrating emerging social software and tools with their existing investments and seeing measurable results in return on investment.
| |
|
|
By: IBM
Published Date: Oct 01, 2012
Today's office is everywhere. Remote devices have created a 24/7, instantaneous response, work environment.
| |
|
|
By: IBM
Published Date: Oct 01, 2012
Anticipate, engage and deliver exceptional web experiences. Enabling exceptional web experiences that redefine the ways we live, work and play.
| |
|
|
By: IBM
Published Date: Oct 01, 2012
Cars.com uses IBM software to gain a 360-degree view into its technology infrastructure and applications, giving the company visibility into the user experience of its consumers, dealers and advertisers.
| |
|
|
By: IBM
Published Date: Oct 01, 2012
CMOs must orchestrate their digital strategy using our connect-the-dots framework. Their objective: Elevate digital to the highest level of business strategy.
| |
|
|
By: IBM
Published Date: Oct 01, 2012
The study casts light on the challenges public and private sector CMOs confront - and the opportunities they envision - in increasingly complex times.
| |
|
|
|
Manage a successful help desk!
| |
|
|
By: Genpact
Published Date: Jul 30, 2012
Smart phones and technology advancements have revolutionized the way people behave, interact, consume and live.
| |
|
|
|
Paper: Make Group Policies Do Mor
| |
|
|
By: SAS
Published Date: Mar 01, 2012
Learn about the emerging best practices for mobile BI usage and the framework by which you can assess your own management capabilities for enterprise mobile BI adoption.
| |
|
|
By: SAS
Published Date: Mar 01, 2012
This white paper provides a top-level overview explaining what business analytics can do for your company - and the 8 key steps to accelerating product innovation, optimizing pricing and discovering drivers of financial performance.
| |
|
|
|
For data centers looking to get the maximum performance from Flash-based storage supporting their virtual infrastructure, the RamSan-720 should be given strong consideration.
| |
|
|
|
The story of val Verde will help schools innovate better, streamline purchasing, increase cost-efficiencies, and ultimately, provide staff and students with a fleet of optimally running devices.
| |
|
|
By: DocuLex
Published Date: Jan 27, 2012
Automotive Dealer solution to affordable protection of customer files from identity theft and legal exposure.
| |
|
|
|
Read this case study to learn how Dell IT group virtualized more than 5,000 servers to save the company over US $29 million.
| |
|
|
|
See how Payment Card Industry compliance can keep customer data safe and strengthen your business.
| |
|
|
By: HP
Published Date: Nov 14, 2011
Read this whitepaper to learn 3 simple steps SMBs can take to heighten business performance and increase brand office productivity.
| |
|
|
By: IBM
Published Date: Nov 09, 2011
Learn how you can transform your marketing practices into interactive marketing!
| |
|
|
By: AT&T
Published Date: Nov 07, 2011
See how others are using communications enabled business processes (CEBP) to drive their business into the fast lane.
| |
|
|
By: AT&T
Published Date: Nov 07, 2011
Contact center hosting and cloud-based solutions are fast becoming integral to enabling customer care service for enterprises.
| |
|
|
|